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RFID tags have been placed in garments, partnering with interactive mirrors to allow customers to see what they would look like in the clothes. As clothes are tried on in the . Italian architect Vincenzo De Cotiis has designed Burberry's London flagship store with mirrored lighting grids and chequerboard tiles that allude to the brand's signature check . Burberry announces the highly anticipated reopening of its global flagship store on New Bond Street, London. Located at 21-23 New Bond Street, the iconic destination reinforces Burberry’s position as the modern British . RFID tags have been placed in garments, partnering with interactive mirrors to allow customers to see what they would look like in the clothes. As clothes are tried on in the changing rooms, mirrors flip to show the clothes on the catwalk and on film.
Italian architect Vincenzo De Cotiis has designed Burberry's London flagship store with mirrored lighting grids and chequerboard tiles that allude to the brand's signature check pattern.
Burberry announces the highly anticipated reopening of its global flagship store on New Bond Street, London. Located at 21-23 New Bond Street, the iconic destination reinforces Burberry’s position as the modern British luxury brand. While RFID is still being explored by retail as a whole, Burberry has been implementing the tech in-store since 2012. Many products in its range are fitted with RFID tags. Shoppers can use their smartphone to interact with these to gain access to extra content – from how a product was made to recommendations on looks.
BURBERRY has opened its largest ever London store on Regent Street - an immersive combination of the label's physical and digital achievements. Designed to reflect its website, the impressive 44,000 square-foot space is divided into rooms that mirror sect. The experience is first class, with six-foot-high digital screens activated via RFID tags in 95% of the stock to stream digital content from Burberry’s website, catwalk videos, and even short films on how the products are made as you approach the screens with an item.
burberry rfid tags
It has also made an effort to use digital to enhance the physical experience, with its flagship store in London laid out to mimic the online website experience, and RFID tags on some of its products which give access to interactive digital content. At Burberry, customers can pick up a garment that is fitted with an RFID (radio identification) tag and trigger an interactive video that shows how the product was made or what other items. On London’s Regent Street, Burberry unveiled a technologically advanced flagship store. Within the environment technology is seamlessly integrated into the in-store shopping experience, merging on-line and in-store, while offering an enriched experience for shoppers.
Stroll through SW1, one of the most prestigious postcodes in London, and you’ll be struck by the magnificent column-lined façade of Burberry’s newest flagship store.
RFID tags have been placed in garments, partnering with interactive mirrors to allow customers to see what they would look like in the clothes. As clothes are tried on in the changing rooms, mirrors flip to show the clothes on the catwalk and on film.
Italian architect Vincenzo De Cotiis has designed Burberry's London flagship store with mirrored lighting grids and chequerboard tiles that allude to the brand's signature check pattern. Burberry announces the highly anticipated reopening of its global flagship store on New Bond Street, London. Located at 21-23 New Bond Street, the iconic destination reinforces Burberry’s position as the modern British luxury brand. While RFID is still being explored by retail as a whole, Burberry has been implementing the tech in-store since 2012. Many products in its range are fitted with RFID tags. Shoppers can use their smartphone to interact with these to gain access to extra content – from how a product was made to recommendations on looks. BURBERRY has opened its largest ever London store on Regent Street - an immersive combination of the label's physical and digital achievements. Designed to reflect its website, the impressive 44,000 square-foot space is divided into rooms that mirror sect.
The experience is first class, with six-foot-high digital screens activated via RFID tags in 95% of the stock to stream digital content from Burberry’s website, catwalk videos, and even short films on how the products are made as you approach the screens with an item. It has also made an effort to use digital to enhance the physical experience, with its flagship store in London laid out to mimic the online website experience, and RFID tags on some of its products which give access to interactive digital content. At Burberry, customers can pick up a garment that is fitted with an RFID (radio identification) tag and trigger an interactive video that shows how the product was made or what other items. On London’s Regent Street, Burberry unveiled a technologically advanced flagship store. Within the environment technology is seamlessly integrated into the in-store shopping experience, merging on-line and in-store, while offering an enriched experience for shoppers.
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